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Keep it 100 is manufactured by Liquid Labs. As one of the world’s premier e-liquid brands, Keep it 100 has set itself a very high bar. Highlighted by the famous Blue Slushie and other flavors, they have continued to expand their selection and capture fans worldwide. With the immense success of Blue Slushie came worthy follow ups with the inclusion of a tart lemonade, tropical beach friendly fruits and a cool menthol version, each of which have exceeded their own high standards by any measure.